How to Build Loyalty in Fashion

3 Ways to Turn Your Website into a High-Performing Digital Marketing Channel

Customer Journey Mapping Best Practices

Don’t Delay! Implement Powerful Personalization Today and See Better Results Tomorrow

Tastemakers and Trends: Alison Lindland from Movable Ink

Deep Links: The Small Thing That Can Make A Big Difference

Shaw + Scott, Proud Every Day

Expanding Your Reach By Covering Every Channel

Turn to Voice of Customer to thrive in the CX revolution

The Art Of Audience Building

How To Drive Customer Loyalty On Mobile

Time to Take Inventory & Jumpstart Your Marketing

A Note from Wacarra Yeomans, New SVP of Agency Services

A Note to Our Clients: How the EU General Data Protection Regulation May Affect You

Shaw + Scott and Loxley CX are Joining Forces

3 Reasons Email Will Be Your Most Important Marketing Channel In 2018

How Send Time Optimization Boosted ModCloth’s Newsletter Performance by 21%

Building Emails for Accessibility: Auditing Your Work (Part 3 of 3)

Building Emails for Accessibility: Tags & Clean Coding (Part 2 of 3)

Building Emails for Accessibility: Layout & Design Elements (Part 1 of 3)

Coupon Service is here!

Why Pride Matters at Shaw + Scott

New to Email Archiver: Introducing the Customer Journey View

Assuming Success: Best Practices for Email Marketing

9 Easy to Avoid Email Marketing Mistakes

5 Emerging Trends in Email Marketing

Reduce, Reuse and Recycle: Using What You Have for Content Testing

A Good Day to Share the Love

Choose Your Own Adventure: Tips for Engaging Marketing Campaigns

After the Click: Setting the Stage for the Landing Page

Our Shaw + Scottish Wish for 2017

Dedicated vs. Shared IP Addresses: The Pros & Cons

Content that matters: The Engagement Ecosystem

The Insiders Guide to a Successful Re-Engagement Campaign

Sharing the love: Reaffirming Our Commitment to Equity, Diversity & Kindness

Holiday Guide Part #5: Prep for 2017 with a Holiday Recap

Holiday Guide Part #4: "Wow” Your Customers with Engaging Content

Holiday Guide Part #3: How to Create an Omni-Channel Shopping Experience

Celebrating Seven Years of Innovation at Shaw + Scott

Holiday Guide Part #2: Focusing on the New Customer Experience

2016 Shaw + Scott Lookbook: Inspiration at Your Fingertips

Holiday Guide Part #1: Create Dazzling Content

Beat the Clock: Unlocking the Mystery of Send Time Optimization

Why Shaw + Scott Labs?

Another Reason to Love Shaw + Scott

The Right Stuff: Defining Your Agency Values

Get Real: Insights on Authenticity from the Marketing Newbie

Harmonizing Your Digital Media: The Beautiful Music of Cross-Channel Marketing

Mobile Isn’t the Future—It’s the Present: Tips for Going Responsive

Oh, The Humanity! The Limits & Benefits of Persona Development

The Downside of Life on the Beach: Missed Opportunities in Climate Targeting

March Madness: Email Marketing Edition

Finding Your Marketing Groove: Look to Prince

The Big Secret in Responsive Email Design

The Sports Marketing Play-by-Play, Part 1: The Single Sign-On

Fake It ‘Til You Make it: Personalized Content Using Click Retargeting

Start 2016 with a Refreshed Email Strategy: 6 Simple Steps

Subscribe to S Squared! Receive inspiring digital marketing ideas and keep up with the latest trends.