--- title: The Shaw/Scott Blog | Katya Hoogerhuis description: Former Creative Director (San Fransisco), Katya is an innovative design leader with a gift for organizing teams and processes internally and cross-functionally. In addition to her impressive visual insight (and output), Katya sees the layers that support excellent design and seamlessly implements best practices, cross-team alignment, testing, and strategy. Katya is adept at interpreting and anticipating a customer’s needs and delivers creative solutions that consistently go beyond expectations. She has worked with top brands including Google Nest, Lululemon, Alaska Airlines, Illy Coffee, RDIO, Jawbone, Hawaiian Airlines and Williams-Sonoma. She previously worked as a designer for West SF + NY, Oracle Responsys, and Art.com. --- [![ShawScott_Logo_Solid](https://blog.shawscott.com/hs-fs/hubfs/ShawScott_Logo_Solid.png?width=250&name=ShawScott_Logo_Solid.png)](https://shawscott.com) - [OUR STORY](https://shawscott.com/our-story) - [LABS](https://shawscott.com/labs) - [BLOG](https://blog.shawscott.com/) - [CONTACT](https://shawscott.com/contact) [![Shaw Scott: a digital marketing agency](https://blog.shawscott.com/hs-fs/hubfs/Shawscott_April2016/Image/ss_logoGrey_nav.png?width=250&height=65&name=ss_logoGrey_nav.png)](http://shawscott.com) - [HOME](http://shawscott.com) - [LABS](http://shawscott.com/labs) - [PORTFOLIO](http://shawscott.com/portfolio) - [BLOG](https://blog.shawscott.com) - [OUR STORY](http://shawscott.com/our_story) - [CONTACT](http://shawscott.com/contact-us) ![Katya Hoogerhuis](https://blog.shawscott.com/hubfs/HK_HS_New_2020.png) ## Katya Hoogerhuis Former Creative Director (San Fransisco), Katya is an innovative design leader with a gift for organizing teams and processes internally and cross-functionally. In addition to her impressive visual insight (and output), Katya sees the layers that support excellent design and seamlessly implements best practices, cross-team alignment, testing, and strategy. Katya is adept at interpreting and anticipating a customer’s needs and delivers creative solutions that consistently go beyond expectations. She has worked with top brands including Google Nest, Lululemon, Alaska Airlines, Illy Coffee, RDIO, Jawbone, Hawaiian Airlines and Williams-Sonoma. She previously worked as a designer for West SF + NY, Oracle Responsys, and Art.com. ### Recent Posts [Digital Marketing](https://blog.shawscott.com/topic/digital-marketing) [Digital Strategy](https://blog.shawscott.com/topic/digital-strategy) [Email Marketing](https://blog.shawscott.com/topic/email-marketing) [Email Strategy](https://blog.shawscott.com/topic/email-strategy) [Audience Building](https://blog.shawscott.com/topic/audience-building) [![](https://blog.shawscott.com/hubfs/20200623_PSP_Survey/PSP_POST_LISTING_IMAGE.jpg)](https://blog.shawscott.com/utilizing-relatable-content-to-drive-engagement) ## [Utilizing Relatable Content to Drive Engagement](https://blog.shawscott.com/utilizing-relatable-content-to-drive-engagement) [Katya Hoogerhuis](https://blog.shawscott.com/author/katya-hoogerhuis) [![look-book-listing](https://blog.shawscott.com/hubfs/look-book-listing.jpeg)](https://blog.shawscott.com/2016-lookbook) ## [2016 Shaw + Scott Lookbook: Inspiration at Your Fingertips](https://blog.shawscott.com/2016-lookbook) [Katya Hoogerhuis](https://blog.shawscott.com/author/katya-hoogerhuis) ### Subscribe to The Shaw Scott Blog! Receive inspiring digital marketing ideas and keep up with the latest trends. Email \* Notification Frequency Lifecycle Stage - - ### Subscribe Here! - - facebook - - twitter - - linkedin Copyright © 2020 Shaw/Scott. All rights reserved.